Our Company

Competition Line

Competition Line is a family run business and the UK leader in 'premium' low-cost fitness clubs and leisure centres. No expense is spared in the quality of our Lifestyle Fitness clubs from the changing rooms, flooring, lighting, interior design and signage - equipment is supplied by market leaders Technogym, Gym80 and Escape Fitness, with the widest range of equipment, free weights and functional training in any UK fitness club.

Our philosophy is to look after your long term interests, personally, and after 32 years experience in the industry it's our unique state-of-the-art facilities and close working partnerships that have made us Number 1.

Lifestyle Fitness Europe

Following our success in the UK, Lifestyle Fitness is excited to be rolling our premium low cost concept across Europe. We have new fitness clubs opening in Finland, Italy, Norway and Sweden. If you’re passing by come and say Moi, Ciao, Hallo Or Hej!

X-Force Sports Club - Osnabrück, Germany

In 2013 we opened our first X-Force Sports Club in Germany. Similar to the UK, our German clubs exemplify our desire to deliver a quality product for our members. You can find out more about X-Force Sports Club here

Carl Gripenstedt - Chairman

Looking for a holiday?

Come and stay in one of my Holiday Cottages on the lakes in Sweden. Located in Brevens Bruk, our holiday cottages are perfect to enjoy a great break away. The cottages are ideal for fishing, cycling and a great lunch at our local pub. If you would like to book a holiday in Sweden, Lifestyle Fitness members receive an exclusive offer - to enquire click here

Carl Gripenstedt

1955 - 2015

It is with great sadness that we announce that Baron Carl Gripenstedt has died suddenly whilst attending to business in Finland.

Carl was a great entrepreneur with a passion for wellness and health; he created and ran several companies in Europe with a focus on Sports Centres and Fitness Clubs. The foremost is Competition Line (UK) Ltd; the owner of Lifestyle Fitness, operating some 60 clubs and employing approximately 200 staff. A great part of his life was the family estate Brevens Bruk AB in Sweden, a large managed forest, agriculture and real estate business.

Carl was a much respected, exceptionally talented business man and leader of people, he was a great motivator and humourist with a wonderful gift of being able to spread warmth and joy among friends, colleagues and strangers alike with his jokes and pranks.

Carl was a dedicated, loving family man and leaves his wife Ullabritt and children, Lovisa, Thomas, Eva, Ebba and Elsa, our thoughts and sincerest sympathy goes to them.